Miss South Africa Natasha Joubert Unveils Forever New Collection

Miss South Africa Natasha Joubert announces an exclusive collaboration with Forever New

Miss South Africa Natasha Joubert has unveiled her capsule fashion collection with global clothing brand Forever New. It is the first time the company has launched a collection with another individual and an impressive achievement for the reigning crown holder.

This is the culmination of an ambitious collaboration between the Miss South Africa Organisation, Joubert and Forever New – a fashion clothing and accessories brand founded in Melbourne, Australia. Forever New South Africa was established more than 10 years ago and currently operates in 30 retail stores in South Africa’s top shopping malls as well as online.

Joubert travelled to Australia in April this year to work alongside the Forever New Australia team to curate her 16 piece capsule collection which included her working with the team in Australia to adapt, refine and alter the collection items according to her vision.

She explains:

“From the time I was a little girl, my interest in fashion has always been there. Ever since Forever New opened up in South Africa, I’ve been a loyal follower of the brand and their amazing pieces. It exudes the modern day women; she can be a mother, a model or a high school student. I felt like a kid in a candy store when I visited the head office in Australia.”

“They had so many options and selections to choose from; there were a few of the items where we custom selected the colour of the garment. I feel as if there is something for everyone in my collection – items when you want to go on holiday and explore, gowns for a gala, dresses for a Sunday and everyday wear. I absolutely love the versatility in my collection and hope that South African women love the pieces just as much!”

Says Carolyn Mackenzie, Managing Director of Forever New:

“We’re very excited to be part of this collaboration with Natasha. We’ve had an amazing time having her in Australia. She worked with us, changed a few things, adjusting it to fit, and also gave her opinion on colour, the lengths of product, and the fit of those garments. It’s been really interesting to get her input. We’re very excited about what she chose as her favourites. We hope that you will be as excited when she has the big reveal and shares it with you.”

Shop online from today via Forever New’s official e-commerce channel. Miss South Africa will also be promoting the collection and will have the items listed on the Miss SA shop page of the Miss South Africa app.

General access tickets for the Miss South Africa Finale are on sale at Ticketpro, the Miss South Africa website and the Miss South Africa app from R275.

Miss South Africa is presented by Weil Entertainment in association with Sun International. SABC3 is the official broadcast partner.

Download the Miss South Africa App from the Apple App Store or Google Play store.

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