GQ Best Dressed Awards 2021: A Celebration Of Personal Style.

Johannesburg, 12 October 2021 – The most stylish event on South Africa’s social calendar, GQ’s Best Dressed Awards, is all set to make a fashion statement once again, on 16 October 2021.  The awards ceremony, which has run for more than 15 years and recognises the personal flair of the most fashionably sophisticated among us, will be held at Crystal Towers, Mall of Africa in Waterfall City. In 2021, the Awards focus on a celebration of personal style.

To arrive on South Africa’s best dressed list, GQ asked its readers to nominate someone (or themselves) who they believe would make the grade as GQ’s Best Dressed, using the hashtag #GQBD2021. GQ Editor-in-Chief, Molife Kumona and his team welcomed the number of entries, saying:

“We have been pleasantly surprised by the response and the level of style from entrants.  It’s good to see that South Africans have still got it going on despite more than a year of lockdowns and challenges.”

Post the closing of the nomination period, the GQ editors selected a shortlist of 10 readers who had used the hashtag and proceeded to open the line for public voting. The winners on the night, will therefore consist of five reader-voted winners with the balance selected by a panel of judges consisting of GQ’s editors and past winners.

Explaining what it takes to make the GQ Best Dressed list, Kumona says:

“It’s all about personal style and how it’s a part of your everyday life, not only for one event or one moment. We are looking for someone who lives with style and is its very essence. Each of the winners chosen will have a unique and authentic style, which is what GQ Best Dressed is all about.”

In 2021, GQ South Africa teams up with proud partners Lexus South Africa, Mall of Africa, and Scottish Leader to showcase the country’s most stylish individuals right now, at an event that is guaranteed to be epic.

Thabo Smouse, Manager of Special Projects & Product Communications at Lexus South Africa says the luxury brand is proud to be associated with the most stylish awards on the event calendar.

“True to its tagline, ‘Experience Amazing’, Lexus delivers a strong, unified message and signals the brand’s progressive shift in a lifestyle direction, and that’s why we are excited to partner with GQ, for yet another year in their 15th instalment of the GQ Best Dressed Awards.”

Scottish Leader, the official drinks partner, is launching their Dramatique cocktail theatre at the event. It goes without saying, the GQ Best Dressed Awards is a fitting platform for the Scottish whisky that inspires people to see the world differently.  Event attendees will be treated to Scottish Leader’s limited edition couture cocktails whipped up by a liquid alchemist, better known as the Masked Mixologist, who’s creative ensembles promise to turn a few heads of their own.

Previous winners of the awards have been rapper Cassper Nyovest, sports star Siya Kolisi, entertainer DJ Tira, and actor Vuyo Dabula among others.

To follow the action, use this Hashtag on social media: #GQBD2021xLEXUS